DETAILED NOTES ON IVEY CASE STUDIES

This study analyzes the company strategy of quickly fashion by means of Zara, a successful manner brand name from Inditex Spain. An in-depth case tactic is adopted based on extensive secondary investigate that features literature and push releases released in Korean in addition to English. The findings of the analysis display a fast and versatile c

additional on it to improve. It lists its options which the manufacturer can use to increase its market share andMinimal focus has been dedicated to the internationalisation process from a global internet marketing standpoint. Aiming to fill this gap from the literature, this study delivers vital insights into Zara's internationalisation process.st